- Leverage a new class of data for business analytics
- Enhance machine data with structured data for your business situation
- Receive real-time business data and insights
- Complement existing Business Intelligence tools and other big data technologies
Business Process Analytics
Gain visibility into business process such as service activation, trade settlements, and claims processing. Splunk enables your organization to correlate data across systems to gain an end-to-end view.
Digital Marketing Analytics
Improve marketing campaign performance, conversion rates, and revenue. Gain real-time insight across multiple digital channels. Splunk allows users to combine machine data with structured data.
Customer Experience Analytics
Organizations will be able to have a unified view of customer interactions across multiple channels in order to improve customer experience.